Atlas and leading economic development professionals are always trying to find ways to be more targeted, more precise, and more relevant to the needs of recruitment and retention prospects.   As a way to help economic developers refine their marketing and business development offerings to prospects, Atlas CEO Ben Wright will present webinar attendees with “Four Things Economic Development Prospects Want (and that we should give them more of).   Join us on Wednesday August 18, 2010 at 1pm MST for this important webinar.

Free to Atlas clients (If you are an Atlas client please click here) , discounted for Next Gen Economic Development Marketers Linked In Group, and $85 for the general public, this webinar will help you refine your prospect offerings.

Who should attend?

o   CEOs and Presidents interested in reshaping the prospect offerings of their organizations

o   Marketing VP’s and Managers

o   Business Development VP’s and Managers

o   Staff charged with executing websites, marketing campaigns, and prospect responses

The webinar will cover the following topics:

·         The prospect mindset when starting a relocation or expansion

·         Key steps they go through in the process

·         Information you can provide to add the most value

·         Opportunities to differentiate your offering in terms of speed